Built Exclusively For
A Complete Webinar Funnel System To Launch A $149K-$778K Revenue Stream In 30 Days
Watch this first to see how all the pieces connect
Everything you need to launch a high-converting webinar funnel in 30 days
Complete funnel strategy with offer structure, 3 revenue scenarios ($149K-$778K), and 4-week implementation timeline.
Built Exclusively For: Max Options Trading Created: March 18, 2026 Webinar Topic: "The ORB Blueprint: How Everyday Traders Are Using the Opening Range Breakout to Generate Weekly Paychecks from 0DTE Options" Offer: ORB Mastery Accelerator (8-Week Intensive, $997-$1,997) Revenue Target: $100,000 - $500,000+ (Single Webinar Launch)
Max Options Trading has something 99% of trading educators do not: a personality-driven brand that generates 25M+ monthly views, a community of 16,000+ members, and a proprietary strategy (the ORB) that no competitor owns. The audience is large, engaged, and trusts Max.
The problem: There is no funnel converting this traffic into high-ticket sales. The product stack jumps from free content to $1,250+ courses. 9,521 free members have no mid-ticket path. Revenue sits at ~$30K/month despite having an audience larger than most 7-figure education businesses.
The solution: A live webinar funnel selling an 8-week ORB Mastery Accelerator at $997 (standard) or $1,997 (VIP). One webinar to the existing warm audience could generate $100K-$500K+ in 14-30 days. No paid ads required for the first launch. The webinar runs once, captures demand, and can be turned evergreen afterward.
Why this works for Max specifically: - 700K+ total audience across platforms (5x larger than most educators who run successful webinars) - 5.27% engagement rate (double industry average) - ORB strategy is a genuine differentiator. No one else owns it. - 0DTE options are the fastest-growing segment in trading (41% YoY). Max is already positioned here. - The webinar format plays to Max's strength: live, entertaining, high-energy.
What's included in this package: A complete webinar funnel: 60-minute webinar script, registration page, pre/post-webinar email sequences, retargeting ad strategy, offer structure, and revenue projections. Everything needed to launch in 14-30 days.
Content Engine (Best-in-Class): - Daily YouTube uploads (158K subscribers) - Big Daddy Morning Show (live trading, weekday mornings) - Traders & Haters Podcast (weekly) - Reaction videos ("Finance Reaction King") - 25M+ monthly views across all platforms
Community (Rare at This Scale): - 16,052 Whop members (9,521 free, 1,086 paid indicators) - 4.9/5 Whop rating (566 reviews) - 4.6/5 Trustpilot rating (192 reviews) - Active daily engagement through the morning show
Brand Positioning (Defensible Moat): - "Entertainment meets trading education." No competitor occupies this space at scale. - Army veteran, high school dropout, self-made millionaire. Relatable origin story. - ORB strategy is a unique mechanism. Max popularized it. He owns it. - "Big Daddy Max" persona creates tribal loyalty ("Max way is the only way")
Product Stack (Revenue-Generating): - 5 paid TradingView indicators ($30/week each) - 4 courses ($1,250-$3,250) - Free indicator trial driving 4,169 users
The $1,250 Gap:
Free Community (9,521 members)
|
Free Indicators (4,169 users)
|
$30/week Paid Indicators (1,086 users)
|
[NOTHING from $156/year to $1,250]
|
CSO Trading Battalion ($1,250)
Maxstermind Futures ($1,299)
Options Selling Income Program ($2,999)
FUTURES ONE MAXSTERMIND ($3,250)
9,521 free members see a 100x price jump to the first course. Most won't make that leap. A mid-ticket offer ($997-$1,997) catches the thousands of people who are too warm to stay free but not ready for $1,250+.
No Email Capture System: - 9,521 free Discord members. Zero confirmed email addresses. - No lead magnet. No email welcome sequence. No broadcasts. - If YouTube or Instagram changes its algorithm tomorrow, there's no owned channel to fall back on.
No Webinar or Structured Sales Event: - Every sale comes from organic discovery and self-serve checkout on Whop. - No live pitch events. No launch sequences. No urgency mechanisms. - The morning show builds trust daily, but never converts that trust into a structured sales moment.
No Paid Advertising: - 25M organic views/month. Zero paid ads. - Even $500-$2,000/month in retargeting would add thousands of webinar registrations from people who already watch the content.
| Source | Estimated Monthly | Notes |
|---|---|---|
| Paid indicators (1,086 users x $30/week avg) | ~$16K-$20K | Based on active paid users across 5 indicators |
| Course sales | ~$5K-$10K | Sporadic, no launch events |
| YouTube ad revenue | ~$3K-$7K | Based on 25M views at finance CPM |
| Total | ~$25K-$37K/month |
This is low for a brand with 700K+ reach and 16K community members. Comparable education businesses with this audience size generate $100K-$300K/month. The gap is not audience. It's funnel infrastructure.
A webinar is a 60-minute live training where you teach for 40 minutes, then pitch a paid offer for 20 minutes. It's the highest-converting format for offers between $500 and $5,000.
Why this is the right format for Max:
| Factor | Why It Fits |
|---|---|
| Max is entertaining on camera | The webinar format rewards personality. Boring presenters lose the room. Max won't. |
| Audience is warm | 700K+ people already know and trust Max. Registration rates from warm audiences run 3-10%. |
| Mid-ticket price ($997-$1,997) | Webinars convert at 3-10% for offers in this range. Higher than any other format. |
| Trading audience wants live proof | Max can show live charts, walk through ORB setups, and demonstrate the strategy during the webinar. This IS the proof mechanism. |
| No paid ads needed for launch | The organic reach alone can fill a webinar. Paid ads can scale it later. |
Conversion benchmarks for webinar funnels:
| Stage | Industry Average | Max's Expected (Warm Audience) |
|---|---|---|
| Registration rate (from audience) | 3-5% | 5-8% (warm, trust established) |
| Show rate (registrants who attend) | 20-30% | 25-35% (daily show habit = higher attendance) |
| Conversion rate (attendees who buy) | 3-10% | 5-10% (mid-ticket, not high-ticket) |
"The ORB Blueprint: How Everyday Traders Are Using the Opening Range Breakout to Generate Weekly Paychecks from 0DTE Options"
This angle works because:
ORB is Max's unique mechanism. He popularized it. No competitor teaches it at this level. Mechanism-based marketing converts higher than generic "learn to trade" positioning.
0DTE is exploding. 14M contracts/day, up 41% year-over-year, now 24.1% of all US options volume. Retail traders make up 50-60% of 0DTE activity. This is where the demand is.
"Weekly paychecks" speaks to the core avatar. Jake (32, full-time worker) doesn't want to "learn options trading." He wants money in his pocket every week. The language matters.
"Everyday traders" is Max's brand. Army vet. High school dropout. "Built for everyday people." This filters for the right audience and repels the wrong one.
It's specific. Not "how to trade options" (generic). Not "make money in the market" (vague). It's a specific strategy (ORB), for a specific instrument (0DTE options), with a specific outcome (weekly income). Specificity converts.
TRAFFIC SOURCES
|
|-- YouTube (158K subs, daily uploads)
|-- Instagram (535K + 54K followers)
|-- Whop Community (9,521 free + 4,169 free indicator)
|-- Email list (built from registration)
|-- Retargeting ads (optional, $500-$2,000)
|
v
REGISTRATION PAGE
|-- Headline: "The ORB Blueprint" webinar
|-- 3-4 bullet points of what they'll learn
|-- Max's bio + social proof
|-- Registration form (name + email)
|-- Countdown timer (webinar date/time)
|
v
PRE-WEBINAR EMAIL SEQUENCE (5 emails over 7 days)
|-- Confirmation + calendar invite
|-- Value email #1 (ORB concept intro)
|-- Value email #2 (0DTE market data)
|-- Reminder (24 hours before)
|-- Reminder (1 hour before)
|
v
LIVE WEBINAR (60 minutes)
|-- 0-5 min: Hook (Max's $35K to $1M story)
|-- 5-20 min: Teach ORB strategy basics
|-- 20-35 min: Teach risk management + position sizing
|-- 35-40 min: Transition to pitch
|-- 40-55 min: ORB Mastery Accelerator offer
|-- 55-60 min: Q&A + close
|
v
POST-WEBINAR (2 paths)
|
|-- BUYERS --> Welcome sequence + onboarding
|
|-- NON-BUYERS --> Post-webinar email sequence (7 emails)
|-- Replay link (24-48 hours only)
|-- Testimonial/proof email
|-- Objection-handling email
|-- Bonus deadline email
|-- "I'm extending" email (optional)
|-- Hard close email
|-- Waitlist email (future launch)
Primary channels for first launch:
YouTube announcement video (2-3 minutes): "I'm doing something I've never done before." Max announces the webinar, explains what they'll learn, drops the registration link. Pin comment. End screen.
Instagram Stories + Reels (3-5 posts over 7 days): Countdown to webinar. Behind-the-scenes prep. "Save your seat" CTA. Use the 535K following on personal + 54K on business.
Morning Show plugs (7 days pre-webinar): 30-second mention at the end of each morning show. "If you want me to teach you the full ORB system, register for the free webinar." Link in Whop announcements.
Whop community announcement: Pin a message in the free community (9,521 members). Direct link to registration.
Whop free indicator users: Push notification to 4,169 free indicator users. "Want to learn the strategy behind the indicator?"
Estimated registrations from organic only:
| Source | Reach | Expected Reg Rate | Registrations |
|---|---|---|---|
| YouTube video + description | 158K subs | 3-5% | 4,740-7,900 |
| Instagram (Stories + Reels) | 535K + 54K | 1-2% | 5,890-11,780 |
| Whop community announcements | 13,690 (free + trial) | 5-10% | 685-1,369 |
| Morning show verbal mentions | ~5K daily viewers | 3-5% | 150-250 per day x 7 = 1,050-1,750 |
| Total estimated | 12,365-22,799 |
Even using only the conservative end: 12,000+ registrations from organic channels alone. No paid ads needed.
| Section | Time | Objective |
|---|---|---|
| Opening Hook | 0-5 min | Grab attention with Max's story, set the stage |
| Content Block 1: The ORB Setup | 5-20 min | Teach the ORB strategy at a conceptual level |
| Content Block 2: Risk Management | 20-35 min | Show position sizing, stop losses, the "weekly paycheck" system |
| Transition | 35-40 min | Create the gap: "You know the strategy, but you need accountability and live coaching to execute" |
| Offer Reveal | 40-55 min | ORB Mastery Accelerator details, pricing, bonuses, guarantee |
| Q&A and Close | 55-60 min | Handle objections, urgency, final CTA |
The goal is to give them enough that they think "this works" but not enough that they can execute it alone. Teach the WHAT and WHY. Save the HOW for the paid program.
Cover: - What ORB stands for and how it works (first 30 minutes of market open, identify the range, trade the breakout) - Why 0DTE options are the best instrument for ORB (defined risk, same-day expiration, high theta) - Show 2-3 real chart examples of ORB setups that hit (screenshots from recent morning shows) - Give them one actionable takeaway they can try tomorrow morning
Do NOT cover: - Exact indicator settings (that's in the paid program) - Position sizing rules (Content Block 2 teases this but the full framework is in the program) - Live execution workflow (that's the morning show coaching component)
This section separates Max from every other trading educator who just shows winners.
Cover: - "Good risk management is the difference between a trader and a gambler." (audience resonance: HIGH) - The 2% rule: never risk more than 2% of your account on a single trade - How defined-risk spreads work (you know your max loss before you enter) - The "weekly paycheck" mental model: treat trading like a job, take consistent small wins, compound over months - One real example: "$2K account, 2% risk = $40 per trade, 3 winners at 2:1 = $240/week before losses"
"You now know what the ORB strategy is and how risk management works. But knowing a strategy and executing it consistently are completely different things. 80% of traders know what to do. They still lose money. The missing piece is accountability, live coaching, and a system that forces you to follow the rules every morning."
This sets up the offer as the bridge between knowledge and execution.
What it is: An 8-week intensive program that takes traders from "I know about the ORB strategy" to "I execute it profitably every morning."
Why 8 weeks: Short enough to feel achievable. Long enough to build real habits. Trading psychologists say it takes 6-8 weeks to rewire trading behavior.
| Component | What's Included | Value |
|---|---|---|
| 8 weekly live group coaching calls with Max | 90 minutes each. Live chart review, ORB setup analysis, Q&A, accountability check-ins. | $4,000 |
| ORB Mastery Course (recorded) | 12 modules: ORB fundamentals, 0DTE mechanics, entry rules, exit rules, risk management, journaling, advanced setups, backtesting, indicator mastery, trading psychology, scaling up, going full-time. | $2,000 |
| Private Discord channel | Cohort-only channel. Daily check-ins. Shared trade journals. Peer accountability. Max and team present daily. | $1,500 |
| MOT Advanced ORB Indicator (8 weeks access) | Full access to the ORB indicator on TradingView. Normally $30/week ($240 value over 8 weeks). | $240 |
| Morning Show "Hot Seat" (2x during program) | Get your specific trades reviewed live on the Big Daddy Morning Show. Max breaks down what you did right and wrong. | $500 |
| ORB Trading Journal Template | Pre-built Notion template for tracking trades, win rate, P&L, and habit compliance. | $200 |
| Total Value | $8,440 | |
| Price | $997 |
Payment options: - One-time: $997 - 3 monthly payments: $397 x 3 = $1,191
Everything in Standard, plus:
| Additional Component | What's Included | Value |
|---|---|---|
| 2 private 1-on-1 calls with Max (30 min each) | Personalized portfolio review, strategy customization, specific trade analysis. | $2,000 |
| Full indicator bundle (8 weeks access) | All 5 MOT indicators on TradingView. Normally $150/week ($1,200 value over 8 weeks). | $1,200 |
| Lifetime access to course recordings | Keep all 12 modules forever. Standard tier has 8-week access. | $1,000 |
| Priority support in Discord | VIP tag. Questions answered first. Direct message access to Max's team. | $500 |
| Total Value | $13,140 | |
| Price | $1,997 |
Payment options: - One-time: $1,997 - 4 monthly payments: $597 x 4 = $2,388
| Bonus | What It Is | Value |
|---|---|---|
| "ORB Cheat Sheet" PDF | One-page reference card with entry rules, exit rules, position sizing. Laminate it. Stick it on your monitor. | $97 |
| "My First 10 Trades" Video | Max walks through the first 10 ORB trades he ever made. Wins and losses. What he learned from each. | $197 |
| 30-day money-back guarantee | If you attend all 4 of the first 4 weekly calls, complete the first 4 modules, and are not seeing improvement, full refund. No questions. | Risk removal |
"Attend the first 4 weekly calls. Complete the first 4 modules. Journal your trades. If after 30 days you're not a better trader, email us and we'll refund every penny."
Why this works: - It's conditional (requires effort), so it filters out non-serious buyers - 30 days is enough to see early results but not enough to complete the full program and then refund - It directly addresses the #1 objection: "What if this doesn't work for me?" - It signals confidence: "We know this works. We're willing to bet our money on it."
Risk mitigation: Based on similar programs, refund rates with conditional guarantees average 3-5%. On 100 sales at $997, that's $2,991-$4,985 in refunds. Manageable.
| Metric | Conservative | Realistic | Optimistic |
|---|---|---|---|
| Registrations | 8,000 | 15,000 | 22,000 |
| Registration source | Organic only | Organic + light ads | Organic + ads + partnerships |
| Attendees (25-30%) | 2,000 | 4,500 | 6,600 |
| Standard sales (5-7%) | 100 | 270 | 462 |
| Standard revenue ($997) | $99,700 | $269,190 | $460,614 |
| VIP sales (1-2% of attendees) | 20 | 68 | 132 |
| VIP revenue ($1,997) | $39,940 | $135,796 | $263,604 |
| Replay sales (post-webinar sequence) | 15 | 45 | 80 |
| Replay revenue (mixed) | $17,955 | $53,865 | $95,760 |
| Total Revenue | $157,595 | $458,851 | $819,978 |
| Refunds (3-5%) | -$7,880 | -$22,943 | -$41,000 |
| Net Revenue | $149,715 | $435,908 | $778,978 |
Registration rates are conservative. Max has 700K+ total audience. Even 8,000 registrations is only 1.1% conversion from total reach. Warm audiences in education niches typically register at 3-10%.
Show rates are based on Max's existing behavior. His audience already shows up daily for the morning show. They have a built-in habit of watching Max at a scheduled time. This translates directly to webinar attendance.
Conversion rates are in line with industry. Webinar conversion rates for $997-$1,997 offers from warm audiences typically run 5-10%. The 5-7% standard tier estimate is conservative. The 1-2% VIP tier estimate accounts for the higher price barrier.
Replay sales are free upside. The post-webinar email sequence (7 emails over 5 days) typically captures 10-20% of total sales from people who watched the replay or were on the fence.
If Max runs this webinar quarterly (4x/year):
| Scenario | Per Launch | Annual (4 launches) |
|---|---|---|
| Conservative | $149,715 | $598,860 |
| Realistic | $435,908 | $1,743,632 |
| Optimistic | $778,978 | $3,115,912 |
This is on top of existing indicator revenue and course sales. It does not cannibalize. It creates a new revenue stream from a new product at a new price point.
| Day | Task | Who |
|---|---|---|
| 1-2 | Finalize webinar script (from webinar-outline.md) | Alexo Digital + Max review |
| 2-3 | Build registration page (from registration-page-mockup.html) | Alexo Digital |
| 3-4 | Write pre-webinar email sequence (5 emails) | Alexo Digital |
| 4-5 | Write post-webinar email sequence (7 emails) | Alexo Digital |
| 5 | Create ORB Cheat Sheet PDF bonus | Alexo Digital |
| 5 | Record "My First 10 Trades" bonus video (10-15 min) | Max |
| 5-7 | Set up email automation (ActiveCampaign/ConvertKit/Mailerlite) | Alexo Digital + Max team |
| Day | Task | Who |
|---|---|---|
| 8 | YouTube announcement video goes live | Max |
| 8 | Instagram Stories and Reel promotion begins | Max |
| 8-14 | Morning Show verbal mentions (30 sec each, daily) | Max |
| 8 | Whop community pinned announcement | Max team |
| 8 | Whop indicator push notification | Max team |
| 10 | Optional: Launch retargeting ads ($500-$2,000 budget) | Alexo Digital |
| 8-14 | Pre-webinar email sequence fires automatically | Automated |
| Day | Task | Who |
|---|---|---|
| 15 | LIVE WEBINAR (60 minutes) | Max (Alexo Digital on tech support) |
| 15 | Post-webinar email #1: Replay link (immediate) | Automated |
| 16 | Post-webinar email #2: Testimonial/proof | Automated |
| 17 | Post-webinar email #3: Objection-handling | Automated |
| 18 | Post-webinar email #4: Bonus deadline warning | Automated |
| 19 | Post-webinar email #5: Hard close (bonuses expire) | Automated |
| 20 | Post-webinar email #6: "Doors closing" | Automated |
| 21 | Post-webinar email #7: Waitlist for next cohort | Automated |
| Day | Task | Who |
|---|---|---|
| 22 | Buyer onboarding emails fire | Automated |
| 22 | Private Discord channel created for Cohort 1 | Max team |
| 22 | Course access granted on Whop | Max team |
| 22-28 | Analyze webinar metrics (registration rate, show rate, conversion rate, revenue) | Alexo Digital |
| 28 | First weekly coaching call (Week 1 of 8-week program) | Max |
Total time from start to revenue: 21 days.
| Risk | Severity | Likelihood | Mitigation |
|---|---|---|---|
| Low webinar attendance (under 1,000) | Medium | Low | Max's audience already shows up daily. 7-day promotion window + multiple channels. Even at 10% show rate of 8K registrations = 800 attendees. |
| Low conversion rate (under 3%) | Medium | Low-Medium | Mid-ticket ($997) converts better than high-ticket ($5K). Max's audience trust is HIGH. Conditional guarantee reduces purchase resistance. |
| Refund spike (over 10%) | Medium | Low | Conditional guarantee (requires attendance and completion) filters non-serious buyers. Budget for 5% refund rate. |
| FTC income claim scrutiny | High | Medium | Do NOT make specific income promises in the webinar. Use "paychecks" language loosely. Show real results but add "past performance does not guarantee future results" disclaimer. Frame as education, not investment advice. |
| Tech failure during live webinar | High | Low | Test platform 48 hours before. Have backup (Zoom, StreamYard). Record local backup. Can always replay if live fails. |
| Audience fatigue from promotion | Low | Medium | Keep promotion to 7 days. Don't oversaturate. Max should still do regular content alongside promo. |
| Existing course cannibalization | Low | Very Low | Different product. ORB Mastery Accelerator is an 8-week cohort with live coaching. Existing courses are self-paced. Different buyer. Different need. |
| Metric | Target | How to Measure |
|---|---|---|
| Registrations | 8,000+ | Registration page analytics |
| Show rate | 25%+ | Webinar platform (Zoom, Demio, WebinarJam) |
| Live conversion rate | 5%+ | Sales tracked through Whop checkout |
| Replay conversion rate | 2%+ | Sales from post-webinar email links |
| Total revenue | $100K+ | Whop payment dashboard |
| Refund rate | Under 5% | Tracked over 30 days post-purchase |
| Email list growth | 8,000+ new emails | Email platform (ActiveCampaign, Mailerlite) |
| Metric | Target | How to Measure |
|---|---|---|
| Attendance rate (coaching calls) | 70%+ | Zoom/platform records |
| Module completion rate | 60%+ | Whop course analytics |
| Student trade journal compliance | 50%+ | Discord check-ins |
| Student satisfaction (NPS) | 8+/10 | Survey at week 4 and week 8 |
| Testimonials collected | 20+ | Post-program survey |
| Upgrade rate to existing products | 10%+ | Whop purchase tracking |
| Metric | Target | Timeline |
|---|---|---|
| Webinar launched quarterly | 4x/year | Ongoing |
| Annual webinar revenue | $500K+ | Year 1 |
| Email list size | 30,000+ | 12 months |
| Evergreen webinar conversion | 3%+ | After live launch is optimized |
| Student success stories | 50+ documented | 12 months |
| Function | Recommended Tool | Why |
|---|---|---|
| Webinar platform | Zoom Webinar or Demio | Max already does live shows. Zoom is familiar. Demio is more polished for webinars. |
| Registration page | Custom HTML (included in this package) or ClickFunnels | Custom page matches Max's brand. ClickFunnels for faster iteration. |
| Email automation | ActiveCampaign or Mailerlite | ActiveCampaign for advanced segmentation. Mailerlite for simplicity and cost. |
| Payment processing | Whop (existing) | Keep it in the ecosystem Max already uses. Members are familiar with Whop checkout. |
| Course hosting | Whop (existing) | Course modules live on Whop alongside existing products. |
| Community | Discord via Whop (existing) | Cohort-specific private channel within the existing MOT Discord. |
| Tracking | Plausible Analytics + UTM parameters | Privacy-friendly. Track registration page views, conversion rates, and source attribution. |
| Retargeting ads | Meta Ads Manager | YouTube custom audiences and Instagram engagement audiences for retargeting. |
Max Options Trading has the audience, the trust, the strategy, and the brand to run a webinar funnel that generates 6 figures from a single launch.
The ORB Mastery Accelerator fills the biggest gap in Max's product stack: a mid-ticket offer that converts the thousands of warm community members who are not ready for a $1,250+ course but are done with free content.
One webinar. 60 minutes. Conservative estimate: $149K. Realistic: $435K.
Everything needed to execute is in this package. Webinar script, registration page, email sequences, ad strategy, and offer structure. Ready to launch in 14-30 days.
Minute-by-minute scripted webinar: origin story, live ORB walkthrough, risk management, and offer reveal. Written in Max's voice.
Full Title: "The ORB Blueprint: How Everyday Traders Are Using the Opening Range Breakout to Generate Weekly Paychecks from 0DTE Options" Presenter: Max Heaney, Max Options Trading Duration: 60 minutes Format: Live webinar (or evergreen replay) Audience: Options traders and aspiring traders from Max's 700K+ audience Offer: ORB Mastery Accelerator (8-Week Intensive, $997 Standard / $1,997 VIP)
| Section | Time | Objective |
|---|---|---|
| Opening Hook | 0-5 min | Grab attention with Max's story. Set the energy. |
| Content Block 1: The ORB Setup | 5-20 min | Teach the ORB strategy at a conceptual level. Show real charts. |
| Content Block 2: Risk Management | 20-35 min | Teach position sizing, stop losses, the "weekly paycheck" system. |
| Transition to Pitch | 35-40 min | Create the gap: knowledge vs. execution. Introduce the solution. |
| Offer Reveal | 40-55 min | ORB Mastery Accelerator: details, pricing, bonuses, guarantee. |
| Q&A / Close | 55-60 min | Handle objections live. Create urgency. Final CTA. |
[Start recording. Camera on. High energy from second one.]
"What's going on everybody! Welcome to The ORB Blueprint. I'm Max Heaney, Big Daddy Max, founder of Max Options Trading.
If you're here, it's because you're tired of guessing in the market. You're tired of watching YouTube videos that teach you theory but never show you how to actually make money. And you're ready for something real.
Quick housekeeping. This webinar is about 60 minutes. I'm going to teach you the exact strategy I used to take my portfolio from $35,000 to over a million dollars. The Opening Range Breakout. The ORB.
At the end, I'm going to show you something I've been working on for weeks. It's for the people in this room who are serious. Not curious. Serious.
There's a Q&A at the end where I'll pull up live charts and answer your questions. Stick around for that. It's the best part.
Let's go."
Slide 1: - Title: "The ORB Blueprint" - Subtitle: "How Everyday Traders Are Using the Opening Range Breakout to Generate Weekly Paychecks from 0DTE Options" - Max's photo - "158K YouTube | 16,000+ Whop Members | 25M Monthly Views"
[Switch to camera. Direct eye contact. Conversational.]
"Okay, real talk. I need you to understand who I am before I teach you anything.
I dropped out of high school. Joined the Army. Became a Paratrooper. Got out and had $35,000 to my name.
I didn't go to business school. I didn't have a rich uncle. I had $35,000 and a YouTube video about the Wheel Strategy that my brother sent me.
I started trading options with that $35K. And for the first year, I was terrible. I lost money. I made money. I lost more money. I did everything wrong. Emotional trading. Revenge trading. Buying calls on hype. All of it.
Then I found the ORB strategy. And everything changed.
Within two years, that $35,000 was over $1,000,000.
[Share screen - show chart/timeline]
Slide 2: - Timeline graphic: "$35K (2020) to $1M+ (2022)" - Caption: "No paid ads. No trust fund. No shortcuts. Just a strategy that works."
"I'm not telling you this to brag. I'm telling you this because if a high school dropout from the Army can do this, you can do this. That's the whole point.
I started Max Options Trading because I wanted to prove that everyday people can win in the markets. Not Wall Street suits. Not quant nerds. Regular people who work real jobs and want a second source of income.
That's what today is about. Let me show you how the ORB works."
[Share screen - TradingView chart]
Slide 3: - Clean chart showing the first 30 minutes of market open - Opening range highlighted with a box - Breakout direction marked with an arrow
"ORB stands for Opening Range Breakout. It's stupid simple, and that's why it works.
Here's the concept. When the market opens at 9:30 AM, there's a period of chaos. Everyone's reacting to overnight news, premarket moves, futures data. For the first 15-30 minutes, the market is figuring out what it wants to do.
That 15-30 minute window creates a range. A high and a low.
The ORB strategy says: wait for the market to make up its mind, then trade the breakout.
If price breaks above the range? You go long. If price breaks below the range? You go short.
That's it. That's the foundation.
Now, I know what you're thinking. 'Max, that sounds too simple.' And you're right, there's more to it. But the core concept is that simple. Wait for the range. Trade the break.
Let me show you what this looks like on a real chart."
[Pull up TradingView - show recent ORB setup]
"Here's SPY from [recent date]. Market opened. First 30 minutes created this range right here. [Highlight the range.] High was here, low was here.
At 10:02 AM, price broke above the range. That's your signal. You enter a call spread. Defined risk. You know your max loss before you get in.
By 11:30 AM, the trade was up 60%. You close it. That's your paycheck for the day.
Total time watching charts: 90 minutes. Total time in the trade: about 88 minutes."
Slide 4: - "0DTE Options: The Fastest-Growing Segment in Trading" - Stats: "14M contracts/day | 41% YoY growth | 24.1% of all US options volume" - Source: Cboe
"Now here's where it gets interesting. We trade the ORB using 0DTE options.
0DTE means zero days to expiration. These are options that expire the same day you buy them. They didn't used to exist for most stocks and ETFs. Now they're everywhere. And they're exploding.
14 million 0DTE contracts trade every single day. That's up 41% from last year. Almost a quarter of all US options volume is now 0DTE.
Why does this matter for you?
Three reasons.
One: Defined risk. When you buy a 0DTE call spread or put spread, your max loss is capped. You know before you enter the trade exactly how much you can lose. It's right there on the screen. No surprises.
Two: No overnight risk. The trade opens and closes the same day. You don't go to bed wondering what Asia's markets are going to do to your position. By 4 PM, it's done.
Three: Capital efficiency. A 0DTE spread on SPY might cost you $50-$200 to enter. Your max gain on that trade could be $300-$500. You don't need a $50,000 account. You can start with $2,000.
This is why everyday traders love 0DTE. You don't need Wall Street money. You need a plan."
[Share screen - TradingView with 3 annotated charts]
"Let me show you three real ORB setups from the past two weeks. These are actual trades. Not simulations. Not backtests. Real market, real time.
Example 1: [Date]
Slide 5: Annotated chart showing ORB range, breakout entry, and exit.
"Market opened. Range formed between [price] and [price] in the first 30 minutes. At 10:15, price broke above the range. We entered a 0DTE call spread. Cost: $85. Max loss: $85. Max gain: $415.
By 11:45, the trade hit our target. We closed at $340 profit. That's a 4:1 reward-to-risk ratio on an $85 trade.
Example 2: [Date]
Slide 6: Different day, ORB breakdown (short trade).
"This day the market broke DOWN out of the range. We took the put spread. Cost: $120. Closed at $280 profit. Two hours in the trade.
Example 3: [Date] - A LOSING trade
Slide 7: ORB setup that failed. Stopped out.
"Now here's one that didn't work. Because I'm not going to sit here and pretend every trade is a winner. That's what scam gurus do.
This day, price broke above the range, we entered the call spread. But it reversed. Came back into the range and hit our stop. Loss: $85.
But we knew the max loss was $85 before we entered. We were fine with it. One loss out of three trades. Net result for the week: $535 profit on $290 of total risk.
That's the ORB. Some days you win. Some days you lose. But the math works over time because your winners are bigger than your losers."
Slide 8: - Title: "The Difference Between a Trader and a Gambler" - "2% Rule: Never risk more than 2% of your account on a single trade" - Example: "$5,000 account = $100 max risk per trade"
"Okay, this is the part most YouTube videos skip. Because it's not sexy. It's not flashy. But it's the reason 80% of traders lose money and 20% don't.
Risk management.
I don't care how good your strategy is. If you're risking 10% of your account on every trade, you will blow up. Math guarantees it. Five bad trades in a row and you've lost half your account.
The 2% Rule is simple. Never risk more than 2% of your account on any single trade.
$2,000 account? Your max risk per trade is $40. $5,000 account? Your max risk is $100. $10,000 account? Your max risk is $200.
When you use 0DTE spreads for ORB trades, your max risk IS the cost of the spread. If a spread costs you $85, and your account is $5,000, that's 1.7% risk. Under the 2% limit. You're good.
This is what separates a trader from a gambler. The gambler bets big and prays. The trader sizes small and compounds."
Slide 9: - Title: "The Weekly Paycheck System" - Table showing a sample week of trades - "Treat trading like a job. Show up. Follow the plan. Take the paycheck."
"Here's how I think about trading, and it's probably different from what you've heard.
Most people think trading is about hitting home runs. Finding that one trade that makes you rich. That's gambling thinking.
I think about trading like a paycheck. You show up every morning. You do the work. You get paid. Some days the paycheck is bigger. Some days it's smaller. Some days you don't get paid at all. But over the month, the money adds up.
Let me show you what a week looks like.
| Day | Trade | Risk | Result | P&L |
|---|---|---|---|---|
| Monday | SPY ORB call spread | $100 | Win (3:1) | +$300 |
| Tuesday | SPY ORB put spread | $80 | Win (2:1) | +$160 |
| Wednesday | No setup (range too tight) | $0 | No trade | $0 |
| Thursday | SPY ORB call spread | $100 | Loss | -$100 |
| Friday | SPY ORB call spread | $85 | Win (2.5:1) | +$212 |
Weekly total: +$572 on $365 total risk.
That's a $5,000 account generating $572 in a week. Not every week will look like this. Some weeks you'll make $200. Some weeks you'll lose $150. But over a month, the math stacks up.
$572/week x 4 weeks = $2,288/month on a $5,000 account.
Is that guaranteed? No. Past performance is not a guarantee. But this is what consistent, disciplined ORB trading can look like when you follow the rules."
Slide 10: - "3 Rules That Keep You Profitable" - Rule 1: Only trade the ORB breakout. Don't anticipate. - Rule 2: Use defined-risk spreads. Know your max loss. - Rule 3: Walk away after the first 2 hours. Don't overtrade.
"I want to give you three rules that you can use starting tomorrow morning. These are the rules I follow every single day. They're simple. Following them is hard.
Rule 1: Only trade the breakout. Don't anticipate.
The range is forming. You see it moving toward the high. You think, 'It's about to break out.' So you jump in early.
Don't do that.
Wait for the actual breakout. Wait for the candle to close above or below the range. Confirmation first, trade second. You will miss some trades. That's fine. You'll also avoid most fakeouts.
Rule 2: Use defined-risk spreads. Always.
I don't care how confident you are. Every trade is a spread. Every trade has a max loss you've accepted before entering. No naked calls. No naked puts. No 'I'll just hold and hope.'
A $100 spread that could make you $400? That's a trade. A $5,000 naked call that could 'probably' work? That's a gamble.
Rule 3: Walk away after the first 2 hours.
The ORB window is the first 30 minutes. Your trade should be on within the first hour. By 11:30 AM, you should be done. Close your charts. Go live your life.
The biggest account killers I see are people who make a good ORB trade in the morning, then sit at their computer until 4 PM and give it all back on revenge trades. Don't be that person.
Trade the morning. Take the paycheck. Go do something else."
[Switch to camera. Slower pace. More serious.]
"Alright, I want to be straight with you for a second.
Everything I just taught you? The ORB strategy, the 2% rule, the weekly paycheck system, the three rules? It works. I've shown you the charts. I've shown you the math. You could take this and go try it tomorrow morning.
But here's what's going to happen for most of you.
You'll try it for a week. Maybe two weeks. You'll have a couple of green days and think, 'This is amazing.' Then you'll have a red day and panic. You'll second-guess the strategy. You'll start tweaking things. You'll skip the rules. You'll overtrade. And within a month, you'll be back to square one.
I know this because I did the same thing for a year before I figured out the missing piece.
The strategy is not the hard part. Execution is the hard part.
Knowing what to do and actually doing it under pressure are two completely different skills. And the second one, execution under pressure, is the one that makes you money.
That's why 80% of traders lose. Not because they don't know a good strategy. Because they can't execute it consistently when real money is on the line.
The question is: how do you close that gap?
Slide 11: - "Knowledge is free. Execution is the bottleneck." - Two columns: "What you know" vs. "What you do" - The gap between them labeled: "Accountability + Coaching + System"
"You close it with three things.
Accountability. Someone who checks in on you every week and says, 'Did you follow the rules? Show me your journal.'
Live coaching. Someone who's been doing this for years, watching your trades in real time, telling you what you're doing right and what you're doing wrong.
A system. Not just a strategy. A system. With rules, a journal, a community, and a structured path from 'I know the ORB' to 'I execute it profitably every morning.'
That's what I built. And I'm about to show it to you."
Slide 12: - Title: "The ORB Mastery Accelerator" - Subtitle: "8 Weeks. One Strategy. Your Trading Career Starts Here." - Max's photo + "Big Daddy Max" branding
"This is the ORB Mastery Accelerator. It's an 8-week intensive program designed to take you from 'I know what the ORB strategy is' to 'I execute it profitably every morning.'
This is not another recorded course. You've watched enough recorded courses. They don't work because there's nobody holding you accountable.
This is live. Every week. For 8 weeks. With me.
Here's what's inside."
Slide 13: - Component list with descriptions
"Component 1: 8 Weekly Live Group Coaching Calls
Every week for 8 weeks, we get on a live call together. 90 minutes. I pull up charts. We review ORB setups from the week. I go through your trades. What you did right, what you did wrong, what to do differently.
This is not a lecture. It's a coaching session. You bring your trades. I break them down. You leave knowing exactly what to fix.
These calls alone are worth more than any $2,000 course you've bought. Because a course can't look at YOUR trades and tell you what YOU specifically need to change.
Component 2: ORB Mastery Course (12 Recorded Modules)
For the people who want to go deeper on their own time, you get the complete ORB Mastery Course. 12 modules covering everything from the basics to advanced setups.
Module 1: ORB Fundamentals. Module 2: 0DTE Mechanics. Module 3: Entry Rules. Module 4: Exit Rules. Module 5: Risk Management Deep Dive. Module 6: Trade Journaling. Module 7: Advanced Setups. Module 8: Backtesting Your Strategy. Module 9: Indicator Mastery. Module 10: Trading Psychology. Module 11: Scaling Your Account. Module 12: Going Full-Time.
Each module is 20-40 minutes. Watch them at your own pace. Rewatch them. They're yours for the 8 weeks.
Component 3: Private Discord Channel
You get access to a cohort-only Discord channel. This is not the main MOT Discord. This is a private channel for people in the ORB Mastery program.
Daily check-ins. Shared trade journals. Your classmates holding you accountable. Max and the team in there every day.
When you're about to make a dumb trade at 2 PM on a Thursday, you'll post it in the channel first. And someone will say, 'Rule 3. Walk away.' That's the value.
Component 4: MOT Advanced ORB Indicator (8 Weeks Access)
You get full access to the ORB indicator on TradingView. This is the indicator I use every morning. It draws the opening range for you, marks the breakout levels, and gives you the signals so you're not doing it manually.
Normally $30/week. Included for all 8 weeks.
Component 5: Morning Show Hot Seat (2x During Program)
Twice during the program, you'll get your specific trades reviewed live on the Big Daddy Morning Show. In front of the whole community. I'll break down what you did, what worked, what didn't.
This is terrifying and incredibly valuable. Nothing teaches faster than having your trades analyzed in public.
Component 6: ORB Trading Journal Template
A pre-built Notion template for tracking every trade. Win rate, P&L, rule compliance, notes. If you're not journaling your trades, you're not improving. This template makes it easy."
Slide 14: - Two-tier pricing layout - Total value vs. price comparison
"Now, let's talk about what this costs.
If you were to buy these components separately, here's what you'd pay.
8 weekly coaching calls at $500 each: $4,000. The recorded course: $2,000. Private Discord access: $1,500. The ORB indicator for 8 weeks: $240. Two Hot Seat sessions: $500. The journal template: $200.
Total value: $8,440.
But you're not paying $8,440. Not even close.
Standard Tier: $997.
That's everything I just listed. 8 weeks of live coaching, the full course, private Discord, indicator access, Hot Seat sessions, and the journal.
Or you can pay $397 x 3 monthly payments if you'd rather spread it out.
VIP Tier: $1,997.
Everything in Standard, plus two private 1-on-1 calls with me. 30 minutes each. We'll review your specific portfolio, your risk tolerance, your goals. Plus you get access to ALL five MOT indicators for 8 weeks, not just the ORB. And lifetime access to the course recordings.
VIP payments: $597 x 4 if you want the payment plan.
Bonuses for people who sign up during this webinar:
These expire in 48 hours. After that, they're gone.
Bonus 1: The ORB Cheat Sheet. One-page PDF with every entry rule, exit rule, and position sizing formula. Print it. Laminate it. Stick it on your monitor. You'll never forget the rules.
Bonus 2: 'My First 10 Trades' Video. I walk you through the first 10 ORB trades I ever made. The wins and the losses. What I learned from each one. This video doesn't exist anywhere else."
Slide 15: - "30-Day Money-Back Guarantee" - Conditions listed clearly
"And here's the guarantee, because I know some of you are thinking, 'What if this doesn't work for me?'
30-day money-back guarantee.
Attend the first 4 weekly coaching calls. Complete the first 4 course modules. Journal your trades.
If after 30 days you're not a better trader, email us. Full refund. No questions asked.
I'm willing to make this guarantee because I know this works. Over 16,000 members in the MOT community. 566 five-star reviews on Whop. 192 reviews on Trustpilot. I've been doing this every single day for years.
If you show up and do the work, you will improve. I'll bet my money on it.
[Show enrollment link on screen]
The link is in the chat right now. Click it to enroll. You'll get instant access to the private Discord and the first course module within the hour."
[Open chat. Read questions live.]
"Alright, let's do some Q&A. Drop your questions in the chat.
Common questions to address:
'Do I need a big account to start?' No. ORB trades with 0DTE spreads can be done with as little as $2,000. The 2% rule means your risk per trade is $40 on a $2K account. That's one spread.
'How much time does this take per day?' 90 minutes maximum. The ORB window is 9:30-10:00 AM. Your trade should be placed by 10:30. You should be done by 11:30. Walk away.
'I work a 9-to-5. Can I do this?' Yes. The ORB happens in the first 30 minutes of market open. If you can check your phone at 10 AM, you can trade the ORB. Many of our members place their trades during a morning break and manage them via mobile alerts.
'What if I'm a complete beginner?' The course starts from zero. Module 1 assumes you know nothing. By Module 4, you'll understand spreads, entries, exits, and risk management. The coaching calls are where we personalize it for your level.
'Is this financial advice?' No. I'm an educator, not a financial advisor. Everything I teach is for educational purposes. Trading involves risk and past performance does not guarantee future results. You should only trade with money you can afford to lose."
[Camera on. Direct. High conviction.]
"Look, I know there are people on this call right now who've been watching my morning show for months. Maybe years. You've been learning. You've been absorbing. But you haven't made the leap.
This is the leap.
$997 for 8 weeks of live coaching, a complete course, a community of traders who have your back, and a strategy that I used to turn $35K into $1M+.
Or you can keep watching free YouTube videos and hoping it clicks on its own. We both know how that story ends.
The link is in the chat. Click it. Sign up. I'll see you in the private Discord within the hour.
For VIP: If you want the private 1-on-1 calls and all five indicators, the VIP tier is $1,997. Same link.
The bonuses expire in 48 hours. After that, the ORB Cheat Sheet and the First 10 Trades video are gone.
Thank you for being here. Seriously. This was fun. I'll see you inside.
[End webinar]"
Energy: This is a live show. Bring the Big Daddy Morning Show energy. High, entertaining, real. Don't read from a script word-for-word. Use these notes as a framework and riff naturally.
Slides vs. Camera: Alternate between slides/charts (for teaching) and camera (for personal moments, stories, the transition, and the close). The close should be camera only.
Chat engagement: Acknowledge the chat periodically. "I see you, [name]. Great question." This keeps attendance high and makes it feel interactive.
Proof layering: Drop proof casually throughout, not just in one section. Mention community size ("16,000+ members"), review scores ("4.9 out of 5 on Whop"), and personal results ("$35K to $1M") at natural moments.
Objection pre-handling: The "losing trade" chart example (Content Block 1, Example 3) is deliberate. It pre-handles the "you only show winners" objection before the pitch.
Compliance: Never promise specific income. Use "paychecks" loosely. Use "what consistent trading can look like" language. Include "past performance does not guarantee future results" disclaimer during the risk management section and the offer section. Frame everything as education, not investment advice.
Timing: If you're running long on content, cut Content Block 2 examples rather than the transition or the offer. The transition is where the sale happens. Don't rush it.
15 emails across 3 sequences: pre-webinar reminders, post-webinar follow-ups, and post-purchase onboarding. Max's voice throughout.
Campaign: ORB Mastery Accelerator Webinar Prospect: Max Options Trading Audience Total Sequences: 3 (Pre-Webinar, Post-Webinar Non-Buyers, Post-Purchase Welcome) Total Emails: 15 Voice: Max Heaney (Big Daddy Max). Casual 5/5, Humorous 5/5, Bold 5/5, 8th-9th grade reading.
Keep registrants engaged and hit 25-35% show rate. Build anticipation for the ORB Blueprint webinar.
Subject: You're in. Save your seat.
Preview Text: Your ORB Blueprint webinar link is inside.
Send: Immediately after registration
Body:
Hey [First Name],
You just locked in your spot for my free training: "The ORB Blueprint: How Everyday Traders Are Using the Opening Range Breakout to Generate Weekly Paychecks from 0DTE Options."
Here's what you need:
Date: [Date] Time: [Time + Timezone] Your Link: [Webinar Link]
Add this to your calendar now: [Calendar Link]
(Do it right now. I'll wait. Seriously.)
I'm going to walk you through the exact strategy I use to pull paychecks out of the market every single week. The same ORB system 16,000+ traders in my community use every morning.
What I'll cover:
Grab a notebook. You'll want one.
Talk soon,
Max
P.S. Can't make it live? Show up anyway and I'll send the replay. But the live Q&A is where the real green paper is. I answer YOUR questions in real time. You won't get that from the replay.
Subject: 14 million contracts a day. You reading this?
Preview Text: The 0DTE explosion is real. Here's why it matters to you.
Send: Day 2 after registration
Body:
Hey [First Name],
Quick number for you: 14 million.
That's how many 0DTE options contracts trade every single day. Up 41% from last year. Almost a quarter of ALL US options volume.
Why should you care?
Because 0DTE options expire the same day you buy them. No overnight risk. No holding through earnings. No waking up at 3am checking futures. You trade in the morning, you're done by lunch.
That's what pulled me into this game.
I went from $35K to over a million bucks in two years using options. Not luck. Not some secret Wall Street connection. I'm a high school dropout and Army vet from Boca Raton who taught himself from books and trial and error.
The ORB strategy is how I trade 0DTEs every morning. And on the webinar this [Day], I'm breaking the whole thing down for you. Free.
Your webinar link: [Webinar Link] Date/Time: [Date] at [Time]
See you there.
Max
P.S. 0DTE options are growing faster than any other segment in the market right now. Retail traders make up over half the volume. This isn't some hedge fund game. Everyday people are making real money here. I want to show you how.
Subject: The first 30 minutes. That's all you need.
Preview Text: Every morning the market gives you a setup. Most traders miss it.
Send: Day 4 after registration
Body:
Hey [First Name],
Every single morning, the market does the same thing.
It opens. It moves around for the first 30 minutes. It finds a range. And then it breaks out.
That breakout is called the ORB. Opening Range Breakout.
Most traders ignore the first 30 minutes. They're checking Twitter. Reading headlines. Panicking about what happened overnight. By the time they look at a chart, the move already happened.
I've built my entire trading career around those first 30 minutes.
On the webinar this [Day], I'm showing you what the ORB setup looks like, why 0DTE options are the best way to trade it, and how I use it to pull consistent weekly paychecks from the market.
I'm not going to bore you with textbook stuff. I'm going to show you real charts. Real setups. Real trades.
Your webinar link: [Webinar Link] Date/Time: [Date] at [Time]
Don't sleep on this one.
Max
P.S. 16,052 traders on Whop. 4.9 out of 5 stars from 566 reviews. This isn't theory. People are trading this every morning and winning. I want you to be one of them.
Subject: Tomorrow. Don't forget.
Preview Text: The ORB Blueprint webinar is in 24 hours.
Send: Day 6 (24 hours before webinar)
Body:
Hey [First Name],
The webinar is tomorrow.
What: "The ORB Blueprint: How Everyday Traders Are Using the Opening Range Breakout to Generate Weekly Paychecks from 0DTE Options" When: [Date] at [Time] Link: [Webinar Link]
Set a reminder on your phone right now.
I'm covering the ORB strategy, 0DTE position sizing, and risk management. Plus live Q&A at the end where I pull up charts and answer your questions.
You will want a notebook.
See you tomorrow.
Max
P.S. This is the same strategy I've used since going from $35K to $1M+. If you've ever wanted to know exactly how I trade every morning, this is your shot.
Subject: We go live in 60 minutes
Preview Text: Your seat is saved. Click the link and get in.
Send: Day 7 (1 hour before webinar)
Body:
[First Name],
One hour.
Link: [Webinar Link]
Click it. Bookmark it. Be ready.
I'm showing you the ORB strategy, live chart breakdowns, and how everyday traders are pulling weekly paychecks from 0DTE options.
See you in there.
Max
Convert webinar attendees and replay watchers into ORB Mastery Accelerator buyers over 6 days.
Subject: Replay is up. Watch it before it's gone.
Preview Text: You have 48 hours. Then it comes down.
Send: Immediately after webinar ends
Body:
Hey [First Name],
The ORB Blueprint webinar just wrapped up. Whether you watched live or missed it, here's your replay:
Watch the replay: [Replay Link]
This link expires in 48 hours. After that, it's gone.
Quick recap of what I covered:
If you're ready to join the Accelerator:
Standard: $997 (or $397 x 3) VIP: $1,997 (or $597 x 4)
Enroll here: [Checkout Link]
Bonuses (ORB Cheat Sheet PDF + "My First 10 Trades" video) expire when the replay does. 48 hours.
Talk soon,
Max
Subject: They said it wouldn't work for them. Then this happened.
Preview Text: Real traders. Real results. Their words, not mine.
Send: Day 1 after webinar
Body:
Hey [First Name],
I get it. You watched the webinar. You liked what you saw. But there's a voice in your head saying "yeah but will this work for ME?"
Let me show you what other traders said before they joined:
[Testimonial 1 - Name]: "[Quote about going from struggling to consistent wins using Max's methods]"
[Testimonial 2 - Name]: "[Quote about how the community and live coaching made the difference]"
[Testimonial 3 - Name]: "[Quote about starting with a small account and building it up]"
566 reviews on Whop. 4.9 out of 5 stars. 16,052 community members. These people aren't sticking around because I'm funny. (Okay, partly because I'm funny.) They're sticking around because the ORB strategy puts green paper in their accounts.
The ORB Mastery Accelerator is open:
Standard: $997 (or $397 x 3) VIP: $1,997 (or $597 x 4)
Enroll here: [Checkout Link]
Max
P.S. Still haven't watched the replay? You have until [Expiry Time] tomorrow. Then it comes down. [Replay Link]
Subject: Is the Accelerator worth $997? Let me break it down.
Preview Text: What's one bad trade cost you? Probably more than this.
Send: Day 2 after webinar
Body:
Hey [First Name],
Biggest question I'm getting: "Max, is this worth a thousand bucks?"
Fair question. Let me hit you with some math.
Without the Accelerator: You watch YouTube. You read Reddit. You try stuff. You win some, you lose some. Maybe you blow up an account. (I've been there.) Six months from now, you're in the same spot.
With the Accelerator: 8 weeks of live coaching with me. Every week. I review charts, call out setups, answer your questions in real time. You get the ORB indicator, a private Discord with your cohort, and two Hot Seat sessions on the Big Daddy Morning Show.
$997 divided by 8 weeks = $124 a week.
One good ORB trade on a $2K account can make that in a morning.
And if it doesn't work? You attend the first 4 calls, do the first 4 modules, and you're not improving? Full refund. 30 days. Every penny back.
I'm betting my money that this works. Are you?
Enroll here: [Checkout Link]
Max
P.S. VIP gets you two private 1-on-1 calls with me plus all 5 MOT indicators for 8 weeks. If you want the full package: [VIP Checkout Link]
Subject: Your bonuses disappear at midnight tomorrow
Preview Text: The ORB Cheat Sheet and First 10 Trades video are almost gone.
Send: Day 3 after webinar
Body:
Hey [First Name],
Quick heads up.
Two bonuses from the webinar expire tomorrow at midnight:
ORB Cheat Sheet PDF. One-page reference card. Entry rules, exit rules, position sizing. Print it out, tape it to your monitor, trade smarter every morning.
"My First 10 Trades" Video. I walk through the first 10 ORB trades I ever made. The wins AND the losses. What I learned from each one. This video doesn't exist anywhere else.
After midnight tomorrow, they're gone. I'm not bringing them back.
The Accelerator itself stays open a bit longer. But these two bonuses? Done.
Grab them when you enroll: [Checkout Link]
Standard: $997 (or $397 x 3) VIP: $1,997 (or $597 x 4)
Max
Subject: In or out?
Preview Text: I'm closing enrollment soon. Your call.
Send: Day 4 after webinar
Body:
Hey [First Name],
I'll keep this short.
The ORB Mastery Accelerator is closing enrollment soon. Once it's full, it's full. I'm not adding extra seats. I coach every call personally and I cap cohort size so I can actually help people.
Here's what you're deciding between:
Option A: Keep trading the way you've been trading. Same results. Same frustration. Same "I'll figure it out eventually."
Option B: Spend 8 weeks with me. Learn the ORB. Trade it every morning with live coaching. Walk away with a system that puts consistent paychecks in your pocket.
I went from $35K to over a million. I'm a high school dropout. An Army vet. If I can learn this, you absolutely can too.
But you have to actually do it.
Enroll now: [Checkout Link]
30-day money-back guarantee. You have nothing to lose except another 8 weeks of trading blind.
Max
Subject: Last call. Doors close at midnight.
Preview Text: This is it. Enrollment ends tonight.
Send: Day 5 after webinar
Body:
[First Name],
Enrollment for the ORB Mastery Accelerator closes tonight at midnight.
When it closes, the next cohort won't open for months. Price will likely be higher.
What you're getting:
Standard: $997 (or $397 x 3) VIP: $1,997 (or $597 x 4). Adds 2 private 1-on-1 calls with me + all 5 MOT indicators.
30-day money-back guarantee. Attend 4 calls, do 4 modules. Not better? Full refund.
Enroll before midnight: [Checkout Link]
After midnight, this link goes dead.
Max
P.S. 16,052 traders trust me with their trading education. 4.9/5 from 566 reviews. I'm not asking you to take a leap of faith. I'm asking you to look at the scoreboard.
Subject: Enrollment closed. Here's what's next.
Preview Text: Missed it? Get on the waitlist for the next one.
Send: Day 6 after webinar
Body:
Hey [First Name],
The ORB Mastery Accelerator is officially closed for Cohort 1. We're full.
If you wanted in and missed it, I get it. Life happens.
Here's what you can do:
Join the waitlist for the next cohort: [Waitlist Link]
When I open enrollment again, waitlist members get first access and the best pricing. No guarantees on when that will be, but you'll be first to know.
In the meantime, come hang out in the free community on Whop. 16,000+ traders, daily discussions, and you can catch me every morning on the Big Daddy Morning Show.
Join free on Whop: [Whop Link]
Talk soon,
Max
P.S. If you want to start learning the ORB basics right now, check out my YouTube channel. I've got hundreds of free videos breaking down the strategy. Not the same as live coaching, but it'll get you started: [YouTube Link]
Onboard new Accelerator members. Reduce buyer's remorse. Get them taking action immediately.
Subject: You're in the Accelerator. Let's go.
Preview Text: Access links, next steps, and what happens now.
Send: Immediately after purchase
Body:
Hey [First Name],
Welcome to the ORB Mastery Accelerator. You just made a smart move.
Here's everything you need to get started right now:
Step 1: Access Your Course Login to Whop and you'll see the ORB Mastery Accelerator in your dashboard: [Whop Login Link]
Module 1 is ready and waiting. Start there.
Step 2: Join the Private Discord Your cohort has a private channel. This is where the magic happens. Daily check-ins, trade journals, and direct access to me and the team.
Join here: [Discord Invite Link]
Introduce yourself when you get in. Tell us: your name, how long you've been trading, and what you want to get out of the next 8 weeks.
Step 3: Save the Coaching Call Schedule Our first live coaching call is on [Date] at [Time].
Add to calendar: [Calendar Link]
Every week, same time. 90 minutes. Live charts, ORB setups, Q&A, accountability. Be there.
Step 4: Download Your Bonuses - ORB Cheat Sheet PDF: [Download Link] - "My First 10 Trades" Video: [Video Link]
Your guarantee: Attend the first 4 calls. Complete the first 4 modules. Journal your trades. If after 30 days you're not a better trader, email me. Full refund. No drama.
Let's get you some paychecks.
Max
Subject: Your first week. Here's the game plan.
Preview Text: What to do before our first coaching call.
Send: Day 1 after purchase
Body:
Hey [First Name],
Your first week in the Accelerator is about building the foundation. Don't try to run before you can walk. I'm going to keep this simple.
Before our first coaching call, do these 3 things:
1. Complete Module 1: ORB Fundamentals Takes about 45 minutes. Covers what the Opening Range is, how breakouts work, and why 0DTE options are the vehicle we use. This gives you the vocabulary so you can follow along on the coaching call.
2. Set Up Your Trading Journal Download the ORB Trading Journal Template from the course dashboard. Start logging every trade. Win or lose. This is how we track your progress and spot patterns.
3. Watch One Morning Show If you haven't already, tune into the Big Daddy Morning Show any weekday morning. Watch how I identify ORB setups in real time. Don't trade yet. Just watch and take notes.
That's it. Three things. Don't overcomplicate this.
Our first coaching call is [Date] at [Time]. Come with questions. Come ready to learn. Come with your journal open.
8 weeks. One strategy. Let's get it.
Max
P.S. If you're in the VIP tier, I'll be reaching out this week to schedule your first 1-on-1 call. Keep an eye on your inbox.
Subject: 16,000 traders have your back. Meet them.
Preview Text: You're not doing this alone. That's the whole point.
Send: Day 2 after purchase
Body:
Hey [First Name],
Trading is lonely. You sit at your desk, stare at charts, make decisions by yourself, and take the losses by yourself.
That's done.
You're in a cohort now. The private Discord channel has traders just like you, all learning the same strategy, all working through the same 8 weeks, all holding each other accountable.
If you haven't introduced yourself yet, do it now: [Discord Link]
Here's how to get the most out of the community:
Post your trades. Winners AND losers. The losers teach you more. When you post a trade, I or someone on the team will give you feedback.
Ask questions. There are no dumb questions in this channel. If you're confused about something from Module 1, ask. Someone else is probably confused too.
Show up to coaching calls. This is where everything clicks. Watching me break down live ORB setups while answering your questions is worth more than any pre-recorded course.
You're also part of the bigger MOT community. 16,052 members. 4.9/5 stars. People who started exactly where you are and built real skills. You're not alone in this.
First coaching call: [Date] at [Time]
See you in the Discord.
Max
P.S. My philosophy is simple. I don't fish for you. I teach you how to fish so you can make a secondary stream of income. That starts now. Let's win.
End of Email Sequences
Total Emails: 15 Estimated Word Count: ~3,500 words
Pre-Webinar Sequence: - Open rate target: 40-55% (warm audience, registered interest) - Click-through rate target: 15-25% - Webinar show rate target: 25-35%
Post-Webinar Sequence: - Open rate target: 30-45% (decays over 6 days) - Click-through rate target: 10-20% - Purchase rate target: 5-10% of email opens
Post-Purchase Welcome Sequence: - Open rate target: 65-85% (high engagement, just bought) - Click-through rate target: 45-65% - Action completion target: 80%+ (course login, Discord join, calendar save)
Subject lines to test: - Curiosity ("The first 30 minutes") vs. urgency ("Last call") vs. proof ("566 five-star reviews") - Short (under 30 chars) vs. medium (30-50 chars) - With numbers vs. without
Send times to test: - Early morning (7-8 AM ET, when traders check email before market open) - Evening (7-9 PM ET, when they're reviewing the day)
CTAs to test: - "Enroll now" vs. "Save my seat" vs. "I'm in" - Button vs. plain text link
[First Name] - Recipient's first name[Date] - Webinar date[Time] - Webinar time with timezone[Day] - Day of week[Webinar Link] - Live webinar access URL[Replay Link] - Webinar replay URL (48-hour expiry)[Checkout Link] - ORB Mastery Accelerator purchase page[VIP Checkout Link] - VIP tier purchase page[Waitlist Link] - Next cohort waitlist signup[Calendar Link] - Add-to-calendar link[Whop Login Link] - Whop course dashboard[Discord Invite Link] - Private cohort Discord channel[Whop Link] - Free community signup[YouTube Link] - Max's YouTube channel[Download Link] - Bonus PDF download[Video Link] - Bonus video access[Expiry Time] - Replay link expiration timestampEnd of Document
YouTube + Meta retargeting strategy. 5 ad concepts, 8 hook formulas, creative scripts, and day-by-day optimization playbook.
Campaign: ORB Blueprint Webinar Registration Budget: $500-$2,000 (14-day campaign) Target: 2,000-5,000 additional registrations on top of organic Platforms: YouTube Ads, Meta (Instagram + Facebook) Timeline: Launch 14 days before webinar date
Drive 2,000-5,000 additional webinar registrations from warm audiences (YouTube viewers, Instagram followers, website visitors) at a cost per registration of $1-$5. These registrations are additive. They stack on top of the 12,000+ registrations expected from organic promotion via YouTube, Instagram, the morning show, and Whop community.
Max Options Trading has 158,000 YouTube subscribers, 535,000 Instagram personal followers, 54,000 Instagram business followers, and 16,000+ Whop community members. These are warm audiences. They already know Max's face, voice, and style. They've watched the morning show. They've seen ORB trades.
Retargeting ads to these people converts 5-10x better than cold traffic because the trust is already built. The ad just needs to inform them about the webinar and give them a reason to register.
At $1-$5 CPR for warm retargeting, even the low end of the budget ($500) can deliver 100-500 additional registrations. At $2,000, that's 400-2,000 additional registrations.
Phase 1: Launch and Test (Days 1-3) - Launch all creatives across both platforms - Target the broadest warm audience segments - Focus on reach and initial data collection - Goal: Get the webinar on the radar of people who already follow Max but might miss organic posts
Phase 2: Optimize (Days 4-7) - Cut underperforming creatives (CPR above $5) - Shift budget to winning ads and platforms - Narrow targeting to highest-performing audiences - Goal: Lower CPR and increase registration volume
Phase 3: Scale and Close (Days 8-14) - Scale budget on top 2-3 creatives - Add urgency messaging ("Webinar in 3 days," "Spots filling up") - Retarget people who clicked but didn't register - Goal: Fill remaining webinar seats with final push
YouTube is Max's strongest platform. 158K subscribers, daily uploads, the Big Daddy Morning Show, reaction videos, podcast clips. His audience lives here. They're used to seeing Max's face in video format. Video ads on YouTube feel native, not intrusive.
Key advantages: - Largest engaged audience (158K subs, 5.27% engagement rate) - Most qualified leads (they've watched trading content, they know Max teaches ORB) - Video ads are the native format (no friction between content and ad) - Retargeting cost is lower than cold traffic (CPV $0.02-$0.05 vs. $0.10-$0.20)
Step 1: Link YouTube Channel to Google Ads If not already done, link the Max Options Trading YouTube channel to a Google Ads account. This creates remarketing audiences automatically.
Step 2: Create Custom Audiences
Audience 1: Deep Viewers (Primary, Highest Priority) - Definition: People who watched 50%+ of any video in the last 90 days - Estimated size: 20,000-40,000 - Why: These are the most engaged viewers. They sat through half or more of a video. They know Max's style and trust his content. Highest conversion probability.
Audience 2: Moderate Viewers - Definition: People who watched 25%+ of any video in the last 90 days - Estimated size: 40,000-80,000 - Why: Broader net. They engaged enough to watch a quarter of the video but may not be daily viewers. Still warm enough to convert on a free webinar.
Audience 3: Channel Subscribers - Definition: All 158,000 YouTube subscribers - Estimated size: 158,000 - Why: Broadest reach. Some subscribers are dormant but still recognize Max. Good for Phase 3 when you need volume.
Audience 4: Lookalike of Deep Viewers (Optional, Phase 3 Only) - Definition: People similar to Audience 1 who don't currently follow Max - Estimated size: 500,000-2,000,000 (1% lookalike) - Why: Extends reach beyond warm audience. Only use if warm audiences are saturated and budget allows.
Priority order: Start with Audience 1. Add Audience 2 on Day 3 if budget allows. Add Audience 3 in Phase 3 for volume. Only touch Audience 4 if the first three are exhausted.
Format 1: In-Stream Skippable (15-30 seconds) The primary format. Plays before YouTube videos. Viewer can skip after 5 seconds, so the hook must land in the first 3 seconds. Max's face on camera immediately.
Format 2: YouTube Shorts (15-60 seconds, vertical) Runs in the Shorts feed. Feels like organic content. Vertical format (9:16). Works well for quick, punchy clips cut from the morning show.
Format 3: In-Feed Discovery Appears in YouTube search results and the homepage feed. Thumbnail + headline. Viewer clicks to watch. Lower volume but higher intent (they chose to click).
Creative 1: Direct Pitch (15 seconds)
Visual: Max on camera, morning show setup, natural lighting.
Script: [0-3 sec] "I turned $35K into over a million dollars using one strategy." [3-10 sec] "It's called the ORB. Opening Range Breakout. I'm teaching the entire system on a free webinar this [Day]. 0DTE options. Weekly paychecks. The real deal." [10-15 sec] "Click the link. Register free. I'll see you there."
[Text overlay: "Free Webinar: The ORB Blueprint | Register Now"] [End screen: Registration page URL]
Creative 2: Morning Show Clip (30 seconds)
Visual: Actual morning show footage of Max calling an ORB trade in real time. Split screen with the chart.
Script: [0-5 sec] [Morning show clip: Max says "Watch this breakout..." as the chart moves] [5-15 sec] "That's the ORB strategy. Opening Range Breakout. I've been teaching it live every morning to 25 million people a month." [15-25 sec] "Now I'm doing something I've never done before. A free 60-minute webinar where I teach the full system. How to set it up. How to size your risk. How to take consistent paychecks from 0DTE options." [25-30 sec] "Click the link. Register. It's free. Bring your charts."
[Text overlay: "The ORB Blueprint | Free Webinar | [Date]"]
Creative 3: Reaction Clip (15 seconds, YouTube Shorts)
Visual: Quick cut from one of Max's reaction videos or a morning show highlight where a trade hits.
Script: [0-3 sec] [Clip of Max reacting to a winning trade or chart move, natural energy] [3-10 sec] "You want to learn how to do this? I'm teaching the full ORB strategy on a free webinar. 0DTE options. Weekly paychecks." [10-15 sec] "Link in the description. Register free."
[Text overlay: "Free ORB Blueprint Webinar | Tap to Register"]
Creative 4: Results Reel (30 seconds, YouTube Shorts)
Visual: Quick montage of 3-4 ORB chart setups with annotations. Fast cuts. Trading desk energy.
Script: [0-5 sec] "Three ORB trades. One week. Watch this." [5-20 sec] [Screen recording montage: Monday trade +$300, Tuesday trade +$160, Thursday trade -$100, Friday trade +$212. Net: +$572.] [20-25 sec] "The Opening Range Breakout. The strategy that took me from $35K to over a million. I'm teaching the whole system on a free webinar." [25-30 sec] "Register free. Link in the description."
[Text overlay: "ORB Blueprint Webinar | [Date] | Free"]
Campaign Type: Video Campaign Goal: Website traffic (drive to registration page) Bidding Strategy: Target CPA, start at $2-$4 per registration Budget: 60% of total ad budget allocated to YouTube Ad Schedule: All day, with increased bids during 6 AM-10 AM (pre-market audience) and 6 PM-11 PM (post-work audience)
Placements: - YouTube in-stream (skippable) - YouTube Shorts feed - YouTube search results (for discovery ads) - YouTube homepage feed
Ad Frequency: Cap at 3 impressions per person per day to avoid fatigue
Max's Instagram presence is massive. 535K personal followers, 54K business followers. But Instagram engagement is typically lower-intent than YouTube video watching. Someone who follows Max on Instagram may scroll past his posts. Someone who watches 50% of a YouTube video actively chose to stay.
Meta is the complement, not the lead. It catches the audience that lives on Instagram and Facebook but doesn't check YouTube daily. Different platform, different context, incremental registrations.
Step 1: Set Up Meta Pixel Install the Meta Pixel on the webinar registration page. This allows tracking of registrations and building retargeting audiences of visitors who didn't register.
Step 2: Create Custom Audiences
Audience 1: Instagram Engagers (Primary) - Definition: People who engaged with @thebigdaddymax or @maxoptionstrading in the last 90 days (likes, comments, shares, saves, DMs, profile visits) - Estimated size: 25,000-60,000 (based on 535K + 54K followers and engagement patterns) - Why: Active engagers are the warmest Instagram audience. They interact with Max's content, not just scroll past it.
Audience 2: Instagram Video Viewers - Definition: People who watched 50%+ of any video on Max's Instagram in the last 90 days - Estimated size: 15,000-40,000 - Why: Video viewers on Instagram have higher intent than general engagers. They stayed to watch. Similar to YouTube deep viewers.
Audience 3: Website Visitors (If Pixel Exists) - Definition: People who visited maxoptionstrading.com in the last 180 days - Estimated size: 10,000-30,000 (estimated based on organic traffic) - Why: They've already gone beyond social media to visit the website. Higher intent. If no pixel is installed, skip this audience and prioritize pixel installation for future campaigns.
Audience 4: All Instagram Followers - Definition: People who follow @thebigdaddymax or @maxoptionstrading - Estimated size: 589,000 combined - Why: Broadest reach. Use in Phase 3 for volume. Many followers are passive but still recognize Max.
Audience 5: Registration Page Visitors Who Didn't Register - Definition: People who hit the registration page but didn't complete the form - Estimated size: Will build during campaign (requires pixel on registration page) - Why: Highest-intent audience. They were one click away. A reminder ad brings them back.
Priority: Audience 1 + 2 first. Add Audience 3 (if available) on Day 3. Use Audience 4 in Phase 3. Audience 5 runs as soon as it builds (usually Day 3-4).
Reels (9:16 vertical, 15-30 seconds) Primary format. Appears in the Reels feed and Stories. Feels native to how people consume Instagram content. Vertical video, high energy, quick hook.
Stories (9:16 vertical, 15 seconds) Short and direct. Swipe-up CTA to registration page. Works for reminder-style ads in Phase 3.
Feed (1:1 square or 4:5 vertical) Carousel or single image/video in the main feed. Good for longer-form creative with chart examples.
Creative 1: Reels Ad (15 seconds)
Visual: Max on camera, natural setting (trading desk or casual), vertical format.
Script: [0-3 sec] "35K to a million dollars. One strategy." [3-10 sec] "It's called the ORB. Opening Range Breakout. 0DTE options. 90 minutes a day. I'm teaching the whole system on a free webinar." [10-15 sec] "Tap the link. Register free. I'll show you everything."
[Text overlay: "Free Webinar: The ORB Blueprint"] [CTA Button: "Register Free"]
Creative 2: Carousel Ad (3 Cards)
Card 1: - Image: Annotated chart showing an ORB range and breakout with arrow + trade result - Headline: "This Is the ORB Strategy. It Took Me from $35K to $1M." - Body: "Opening Range Breakout + 0DTE options. One strategy. 90 minutes a day. I'm teaching the full system free." - CTA: "Learn More"
Card 2: - Image: Screenshot of trade journal showing a sample week (+$572 net profit) - Headline: "One Week. Three Winning Trades. $572 Profit on $365 Risk." - Body: "This is what consistent ORB trading looks like. Not home runs. Paychecks. Every week." - CTA: "Register Free"
Card 3: - Image: Max on camera or a Big Daddy Morning Show screenshot - Headline: "Free Webinar: The ORB Blueprint. [Date] at [Time]." - Body: "Join 16,000+ traders who follow the ORB system. 158K YouTube subscribers. 25M monthly views. Now in one 60-minute session." - CTA: "Save My Seat"
Creative 3: Single Video Ad for Feed (30 seconds)
Visual: Vertical (4:5) or square (1:1). Max at trading desk with chart visible on monitor behind him.
Primary Text: I dropped out of high school. Joined the Army. Started trading options with $35,000.
Two years later, that $35K was over $1,000,000. The strategy? The Opening Range Breakout.
I'm teaching the full ORB system on a free 60-minute webinar this [Day]:
16,000+ traders already follow this system. 158K YouTube subscribers watch me trade it live every morning.
This is the first time I'm teaching the complete system in one sitting. Free. No catch.
Tap "Register Free" to save your seat.
Headline: "The ORB Blueprint: Free Webinar on [Date]" CTA Button: "Register Free"
Creative 4: Stories Ad (15 seconds, urgency version for Phase 3)
Visual: Max on camera, close-up, high energy. Vertical.
Script: [0-3 sec] "Webinar is in [X] days." [3-10 sec] "I'm teaching the ORB strategy. The one that took me from $35K to a million. Free. 60 minutes. Real charts. Real trades." [10-15 sec] "Swipe up to register. Spots are filling."
[Text overlay: "ORB Blueprint Webinar | [X] Days Left"] [Swipe-up CTA: Registration page]
Creative 5: Social Proof Ad (Feed, single image)
Image: Collage of Whop reviews (4.9/5 rating), Trustpilot score (4.6/5), YouTube subscriber count (158K), and community size (16,000+ members). Clean design, Max's face visible.
Primary Text: 4.9 out of 5 on Whop. 566 reviews. 4.6 out of 5 on Trustpilot. 192 reviews. 158,000 YouTube subscribers. 16,000+ community members.
And now: a free webinar where I teach the full ORB strategy for the first time ever.
The Opening Range Breakout. 0DTE options. The system I used to turn $35K into $1M+.
One webinar. 60 minutes. [Date] at [Time].
Tap "Register Free" to save your seat.
Headline: "16,000+ Traders Follow This System. Join Them Free." CTA Button: "Register Free"
Campaign Objective: Conversions (optimize for registrations, not clicks) Bidding Strategy: Lowest cost with a $5 cost cap per registration Budget: 40% of total ad budget allocated to Meta Ad Schedule: 24/7, with Advantage+ placements enabled (let Meta optimize delivery)
Placements: - Instagram Reels - Instagram Stories - Instagram Feed - Facebook Feed - Facebook Reels - Facebook Stories
Excluded placements: Audience Network (low quality for webinar registrations)
Ad Frequency: Cap at 2-3 impressions per person per day
Video: - Length: 15-30 seconds (15 seconds for Stories, 30 seconds for Feed/Reels) - Aspect ratio: 9:16 (Reels/Stories) or 4:5 (Feed) - Resolution: 1080x1920 (vertical) or 1080x1350 (feed) - File format: MP4 - Captions: Required (80%+ of video is watched without sound)
Images: - Aspect ratio: 1:1 (1080x1080) or 4:5 (1080x1350) - File format: JPG or PNG - Text overlay: Keep under 20% of the image - High contrast text, readable on mobile
Carousel: - 3-5 cards - Each card: 1080x1080 (square) - Each card has its own headline and CTA
Each concept uses a different angle to grab attention and drive registrations. Test all 5 in Phase 1, then scale the winners.
Concept 1: Origin Story Hook - Lead with Max's $35K to $1M journey - Headline: "High School Dropout. Army Vet. $35K to $1M in 2 Years. Here's How." - Emotion: Inspiration, curiosity, relatability - Works best for: People who follow Max for his personality and story - Format: Video (15-30 sec), camera on Max
Concept 2: Strategy Proof Hook - Lead with a specific ORB trade result or chart screenshot - Headline: "Three ORB Trades This Week. $572 Profit on $365 Risk. Here's the System." - Emotion: Curiosity, greed (wanting the same result) - Works best for: Active traders who want a proven method - Format: Video with screen recording or carousel with chart screenshots
Concept 3: "First Time Ever" Hook - Lead with the novelty of Max teaching the full system in one sitting - Headline: "I've Never Done This Before. Full ORB Strategy. One Webinar. Free." - Emotion: Exclusivity, FOMO - Works best for: Long-time followers who already trust Max but need a reason to act now - Format: Video (15-30 sec), camera on Max, intimate/direct tone
Concept 4: Community Scale Hook - Lead with social proof numbers - Headline: "16,000 Traders Follow This System. Join Them Free on [Date]." - Emotion: Social proof, belonging, trust - Works best for: People on the fence who need validation from others - Format: Single image with stats or video with testimonial montage
Concept 5: Pain Point Hook - Lead with the frustration of inconsistent trading - Headline: "Still Guessing When to Enter and Exit? There's a System for That." - Emotion: Frustration, desire for structure, relief - Works best for: Beginner-to-intermediate traders who have tried other strategies and failed - Format: Video (15-30 sec), Max on camera addressing the audience directly
These hooks are written in Max's tone: casual, bold, direct, no corporate speak.
| # | Hook (First 3 Seconds) | Formula | Why It Works |
|---|---|---|---|
| 1 | "I turned $35K into over a million dollars using one strategy." | Bold claim + curiosity gap | Stops the scroll with a specific, verifiable number |
| 2 | "Three trades. One week. $572. Here's the system." | Specific result + promise of method | Concrete numbers beat vague promises every time |
| 3 | "I've been teaching this live to 25 million people a month. Now I'm doing it in one sitting." | Scale proof + exclusivity | Establishes authority while creating urgency |
| 4 | "If you're still guessing when to buy and sell, you need to hear this." | Pain point + curiosity | Calls out the exact problem the ORB solves |
| 5 | "A high school dropout taught himself to trade and built a million-dollar portfolio. I'm him." | Underdog identity + confidence | Max's origin story in 3 seconds |
| 6 | "This strategy works every morning in the first 30 minutes." | Specific, time-bound promise | "Every morning" and "first 30 minutes" are tangible |
| 7 | "Stop watching trading videos. Start making money." | Challenge + impatience | Speaks to people tired of consuming and ready to act |
| 8 | "0DTE options. $2K starting capital. 90 minutes a day. That's the system." | Specificity stack | Four concrete details in one sentence builds credibility |
Most of these ads can be cut from existing footage. Max already films the Big Daddy Morning Show daily, reaction videos, and podcast clips. Here's how to source the creative:
From the Morning Show: - Clip of Max calling a trade ("Watch this breakout...") - Clip of Max explaining the ORB concept to a viewer - Clip of a trade result celebration or reaction - Screen recording of TradingView with ORB annotations
From Reaction Videos: - Quick reaction clips showing Max's personality and energy - Moments where Max breaks down another trader's strategy
New Footage Needed (Minimal): - 2-3 direct-to-camera clips (15-30 seconds each) specifically pitching the webinar - These can be filmed at Max's trading desk in under 30 minutes - No professional studio needed. iPhone or webcam quality is fine for retargeting ads to warm audiences.
Demographics: - Age: 25-45 (core trading education demographic, matches Max's audience profile) - Gender: All (skews male but don't exclude) - Household income: All (Max's audience is working people with $2K-$35K starting capital) - Location: United States primarily
Audiences (Retargeting, in priority order): 1. Video viewers, 50%+ watch time, last 90 days 2. Video viewers, 25%+ watch time, last 90 days 3. Channel subscribers 4. Lookalike of Audience 1 (Phase 3 only)
Interest layering (for Lookalike audience only): - Options trading - Day trading - TradingView - Stock market investing - 0DTE options - SPY trading - Futures trading
Keyword targeting (for Discovery ads): - "ORB strategy trading" - "opening range breakout" - "0DTE options strategy" - "how to trade options" - "daily trading strategy" - "options trading for beginners" - "Max Options Trading"
Demographics: - Age: 25-45 - Gender: All - Location: United States primarily - Language: English
Audiences (Retargeting, in priority order): 1. Instagram engagers (90 days) on both @thebigdaddymax and @maxoptionstrading 2. Instagram video viewers (50%+, 90 days) 3. Website visitors (180 days, if pixel exists) 4. All Instagram followers 5. Registration page visitors who didn't register (builds during campaign)
Interest layering (for Lookalike expansion only): - Options trading - Day trading - TradingView - Stock market - Financial markets - Trading education - Robinhood, Webull, TD Ameritrade, Thinkorswim (broker interests)
| Platform | Budget | % of Total | Daily Spend (14 days) |
|---|---|---|---|
| YouTube | $300 | 60% | $21/day |
| Meta | $200 | 40% | $14/day |
| Total | $500 | 100% | $36/day |
Expected registrations at $1-$5 CPR: 100-500 Best for: Testing the waters. Proving the concept. Learning which creatives and audiences convert before committing more budget.
| Platform | Budget | % of Total | Daily Spend (14 days) |
|---|---|---|---|
| YouTube | $600 | 60% | $43/day |
| Meta | $400 | 40% | $29/day |
| Total | $1,000 | 100% | $71/day |
Expected registrations at $1-$5 CPR: 200-1,000 Best for: A meaningful boost to organic registrations without overcommitting. Enough budget to test 5+ creatives and identify clear winners.
| Platform | Budget | % of Total | Daily Spend (14 days) |
|---|---|---|---|
| YouTube | $1,200 | 60% | $86/day |
| Meta | $800 | 40% | $57/day |
| Total | $2,000 | 100% | $143/day |
Expected registrations at $1-$5 CPR: 400-2,000 Best for: Maximizing registrations. Enough budget to test broadly, scale winners aggressively, and run Phase 3 urgency campaigns.
YouTube has the larger engaged audience (158K subs with 5.27% engagement vs. Instagram where followers are more passive). YouTube video viewers are higher-intent because they actively chose to watch trading content. Meta is the complement for people who follow Max on Instagram but don't check YouTube daily.
If early data shows Meta outperforming YouTube on CPR, shift to 50/50 or even 40/60. Let the data decide after Day 3.
Days 1-3: Testing Phase ($20-$40/day total) - Split evenly across all creatives - Give each creative at least $10 before cutting - No optimization yet. Let the algorithms learn.
Days 4-7: Optimization Phase ($40-$80/day total) - Cut creatives with CPR above $5 - Shift 70% of budget to top 2-3 creatives - If one platform is clearly outperforming, shift the split
Days 8-11: Scaling Phase ($60-$120/day total) - Increase daily budget on winners by 20-30% per day - Launch urgency creatives ("Webinar in [X] days") - Activate Audience 5 (registration page visitors who didn't register)
Days 12-14: Final Push ($80-$143/day total) - All budget on top performers - Urgency messaging at maximum - Last chance to fill seats
YouTube:
| Metric | Target Range | Red Flag (Pause and Optimize) |
|---|---|---|
| Cost Per View (CPV) | $0.02-$0.06 | Above $0.10 |
| View Rate | 15-30% | Below 10% |
| Click-Through Rate (CTR) | 2-4% | Below 1% |
| Cost Per Click (CPC) | $0.50-$2.00 | Above $3.00 |
| Cost Per Registration (CPR) | $1.00-$3.00 | Above $5.00 |
Meta:
| Metric | Target Range | Red Flag (Pause and Optimize) |
|---|---|---|
| Cost Per 1000 Impressions (CPM) | $8-$20 | Above $30 |
| Click-Through Rate (CTR) | 2-4% | Below 1% |
| Cost Per Click (CPC) | $0.50-$2.50 | Above $4.00 |
| Cost Per Registration (CPR) | $1.50-$5.00 | Above $7.00 |
| Registration Rate (click to register) | 30-50% | Below 20% |
Conservative ($500):
| Metric | YouTube ($300) | Meta ($200) | Total |
|---|---|---|---|
| Impressions | 50,000-150,000 | 20,000-40,000 | 70,000-190,000 |
| Clicks | 200-500 | 150-400 | 350-900 |
| Registrations | 60-250 | 45-200 | 105-450 |
| CPR | $1.20-$5.00 | $1.00-$4.44 | $1.11-$4.76 |
Moderate ($1,000):
| Metric | YouTube ($600) | Meta ($400) | Total |
|---|---|---|---|
| Impressions | 100,000-300,000 | 40,000-80,000 | 140,000-380,000 |
| Clicks | 400-1,000 | 300-800 | 700-1,800 |
| Registrations | 120-500 | 90-400 | 210-900 |
| CPR | $1.20-$5.00 | $1.00-$4.44 | $1.11-$4.76 |
Aggressive ($2,000):
| Metric | YouTube ($1,200) | Meta ($800) | Total |
|---|---|---|---|
| Impressions | 200,000-600,000 | 80,000-160,000 | 280,000-760,000 |
| Clicks | 800-2,000 | 600-1,600 | 1,400-3,600 |
| Registrations | 240-1,000 | 180-800 | 420-1,800 |
| CPR | $1.20-$5.00 | $1.00-$4.44 | $1.11-$4.76 |
| Metric | Where to Check | Action If Off-Target |
|---|---|---|
| Impressions | Google Ads / Meta Ads Manager | If under 5K/day, expand audiences or increase budget |
| CTR | Both platforms | If under 1%, rewrite hook or test new creative |
| CPC | Both platforms | If above $3, narrow targeting to warmest audiences |
| Registration rate | Registration page analytics (UTM tracking) | If under 20%, simplify registration form or improve page |
| CPR | Calculate from spend / registrations | If above $5, pause underperformers, test new angles |
| Frequency | Both platforms | If above 4 per person, refresh creative or expand audience |
Goal: Get data. Don't optimize prematurely.
Actions: - Launch all 5 creatives across both platforms - Set up 1-2 ad sets per platform (one targeting Audience 1, one targeting Audience 2) - Enable all relevant placements within each platform - Set frequency caps (3/day YouTube, 2/day Meta) - Install UTM parameters on all ad links for registration tracking
Decision rules after Day 3: - If a creative has spent $15+ and has zero registrations, pause it - If a creative has CPR under $3, flag it as a winner - If one platform is outperforming by 2x+, prepare to shift budget
Goal: Find the 2-3 best creatives and scale them.
Actions: - Pause any creative with CPR above $5 (after $20+ spend) - Shift 70% of budget to top 2-3 performing creatives - If YouTube is outperforming Meta, shift to 70/30 split (or vice versa) - Test one new creative variation (minor tweak to winning ad: different hook, different text overlay) - Activate Audience 5 (registration page visitors who didn't register) if enough data has built up
Decision rules: - If CPR under $2 on any creative, increase its budget by 30% - If overall CPR is above $5 across all creatives, pause the campaign and rethink creative approach before spending more - If registration rate from click to signup is below 20%, the problem is the landing page, not the ad. Fix the page.
Goal: Maximize registrations from proven creatives.
Actions: - Increase daily budget on top performers by 20-30% per day (don't double overnight, gradual scaling keeps CPR stable) - Launch urgency-version creatives ("Webinar in 5 days," "Webinar this [Day]") - If budget allows, test Audience 3 (all subscribers/followers) with the top creative - Monitor frequency closely. If any audience is seeing the ad 5+ times, swap in a fresh creative.
Decision rules: - If CPR stays under $3 as budget increases, keep scaling - If CPR rises above $4 after scaling, pull back to previous day's budget - If a new urgency creative outperforms the original, shift budget to it
Goal: Fill every remaining seat. Maximum urgency.
Actions: - All budget on top 1-2 creatives - Urgency messaging on every ad ("Webinar tomorrow," "Last chance to register") - Activate any remaining audience (Audience 3, 4) for a final broad push - If budget is nearly depleted, focus remaining dollars on Audience 5 (registration page visitors who didn't register). These are the highest-intent people.
Decision rules: - On the day of the webinar, turn off all ads 2 hours before the webinar starts - People who see the ad after the webinar has started can't register (unless you have a replay page ready)
Issue 1: High impressions, low clicks (CTR below 1%) - Cause: Hook is not compelling enough, or audience is too broad - Fix: Test a new hook. Try the pain point angle ("Still guessing when to enter and exit?") if the results angle ("$35K to $1M") is underperforming, or vice versa. Narrow targeting to Audience 1 only.
Issue 2: High clicks, low registrations (registration rate below 20%) - Cause: The landing page is not converting. Too many fields, slow load time, or disconnect between ad promise and page content. - Fix: Simplify the registration form to first name + email only. Ensure the landing page headline matches the ad headline. Check mobile load speed (under 3 seconds).
Issue 3: CPR above $5 across all creatives - Cause: Either the audiences are not warm enough, the creative is not compelling, or the webinar topic doesn't resonate with the retargeting audience. - Fix: First, check audience composition. Are you actually reaching warm audiences, or did targeting drift to cold? Second, test a completely different creative angle. Third, if CPR stays above $5 after new creative, pause ads entirely. The organic strategy alone should deliver 12,000+ registrations. Paid ads at $5+ CPR are not efficient for a free webinar.
Issue 4: Ad fatigue (frequency above 5, performance declining) - Cause: The same people are seeing the same ad too many times - Fix: Swap in a fresh creative. Cut from different morning show footage. Change the text overlay. Or shift to a different audience segment.
Issue 5: One platform massively outperforming the other - Cause: Normal. One platform will almost always be more efficient. - Fix: Shift budget aggressively. If YouTube delivers $1.50 CPR and Meta delivers $4.50 CPR, move to an 80/20 or even 90/10 split. Don't force equal budget on an underperforming platform.
Run these tests in order of priority. Only test one variable at a time.
Test 1: Hook (Highest Impact) - A: Origin story hook ("$35K to $1M in 2 years") - B: Strategy proof hook ("Three trades. One week. $572.") - C: Pain point hook ("Still guessing when to enter and exit?") - Winner: Lowest CPR
Test 2: Ad Format - A: Vertical video (Reels/Shorts, 15 seconds) - B: Longer video (Feed, 30 seconds) - C: Carousel with chart screenshots - Winner: Lowest CPR
Test 3: CTA Button Text - A: "Register Free" - B: "Save My Seat" - C: "Join the Webinar" - Winner: Highest registration rate from click
Test 4: Audience Segment - A: 50%+ video viewers (warmest) - B: 25%+ video viewers (warm) - C: All followers/subscribers (broadest) - Winner: Lowest CPR at scale
Budget: $500-$2,000 Duration: 14 days before webinar Platforms: YouTube (60% budget) + Meta (40% budget) Target: 2,000-5,000 additional webinar registrations Cost Per Registration: $1-$5
Key Success Factors: 1. Warm audiences only. Retarget YouTube viewers and Instagram followers. No cold traffic. 2. Max's face on every ad. This is a personal brand. The audience recognizes him instantly. 3. Existing footage first. Cut from morning show clips, reaction videos, and existing content. Film 2-3 direct-to-camera pitches as the only new footage. 4. Test 5 concepts, scale 2. Don't pick a winner before you have data. Let the platforms tell you what works. 5. Urgency increases over time. Start informational ("Free webinar"), end urgent ("Webinar tomorrow. Last chance.").
Expected Outcome: - 2,000-5,000 additional registrations from ads (on top of 12,000+ from organic) - Total registrations: 14,000-27,000+ - 25-35% show rate: 3,500-9,450 live attendees - 5-10% conversion rate: 175-945 buyers at $997-$1,997 - Revenue potential: $174,475-$1,887,165
ROI: $500-$2,000 ad spend contributing to $174K-$1.8M total webinar revenue. Even attributing conservatively (10% of revenue to paid ads), that's $17K-$188K return on a $2,000 investment.
This is not the primary registration driver. Organic is. But for $500-$2,000, retargeting ads pick up thousands of additional registrations from people who already know and trust Max but would have missed the organic promotion. That's found money.
End of Ad Strategy Document
Mobile-responsive registration page with social proof, speaker bio, and registration form. Ready to deploy as-is.
Platform analysis, audience profiles, competitive landscape, and revenue opportunities. The data foundation behind this package.
Business: Max Options Trading (MOT) Website: https://maxoptionstrading.com YouTube: 158K subscribers (5.27% engagement, Daily uploads) Instagram: 535K followers (@thebigdaddymax), 54K (@maxoptionstrading) Twitter: @MaxOptionsTrade Whop Community: 16,052 members (4.9/5, 566 reviews)
Analyzed: March 14, 2026
Max Options Trading has built a rare asset in the trading education space: a personality-driven brand with daily live trading transparency, 25M+ monthly views across platforms, and a community of 16,000+ members on Whop. The ORB (Opening Range Breakout) strategy is a genuine differentiator that no competitor owns. The audience is large, engaged, and ready to buy.
The gap: There is no structured webinar funnel converting this organic traffic into high-ticket sales. Max's product stack jumps from free content to $1,250+ courses with nothing in between. A webinar selling a mid-ticket ORB Mastery Accelerator ($997-$1,997) could generate $100K-$500K+ from a single launch, using only the existing audience.
Primary opportunity: A webinar funnel built around the ORB strategy, targeting the 0DTE options trading explosion (41% YoY growth), positioned for everyday traders who want a proven system they can execute in 30 minutes each morning.
Website: maxoptionstrading.com (JavaScript-rendered, modern design)
Primary Platform: Whop (community, courses, indicators, all products)
Product Stack (11 products on Whop):
| Product | Price | Members |
|---|---|---|
| Free Community | $0 | 9,521 |
| MOT Free Indicators | $0 | 4,169 |
| Pivot Hunter Pro Indicator | $30/week | 538 |
| Quantum Shift Indicator | $30/week | 312 |
| Advanced ORB Indicator | $30/week | 116 |
| Range Breaker Indicator | $30/week | 74 |
| Max Value Gap Indicator | $30/week | 46 |
| CSO Trading Battalion | $1,250 | -- |
| Maxstermind Futures | $1,299 | -- |
| Options Selling Income Program | $2,999 | 15 |
| FUTURES ONE MAXSTERMIND | $3,250 | -- |
Content Engine: - Big Daddy Morning Show (live trading, weekday mornings) - Traders & Haters Podcast (live every Tuesday, 8pm) - "Finance Reaction King" reaction videos (daily) - Educational content (ORB strategy, options selling, futures)
Funnel Gap:
YouTube/Instagram (25M views/month)
|
v
Free Discord on Whop (9,521 members)
|
v
Morning Show (daily trust-building)
|
v
Free Indicator Trial (4,169 users)
|
v
$30/week Paid Indicator (1,086 paid)
|
v
[GIANT GAP: $0 to $1,250]
|
v
$1,250-$3,250 Courses
The biggest structural problem: 9,521 free members have no path to a mid-ticket product. They either stay free or make a 100x price jump.
Core Avatar: "Jake" (32, full-time worker) - Works a 9-to-5, looking for side income from options trading - 6-18 months of self-taught options basics from YouTube - Starting capital: $2K-$10K - Skeptical of gurus but wants a mentor who trades live - Watches the morning show daily. The humor keeps him coming back. - Quote: "I've been watching YouTube videos for months but I'm still not consistent."
Problem Avatar: "Marcus" (38, mid-career professional) - Lost $5K-$20K+ on bad trades or scam courses - Deeply skeptical. Searches "[course name] scam" before buying anything - Needs to see proof before paying. P&L, verified results, real-time trading. - Conversion path is long: Free Discord (weeks) then morning show (weeks) then maybe paid. - Quote: "I've already lost enough money. If this is another guru selling dreams, I'm out."
Aspirational Avatar: "Sarah" (28, ambitious career-driven) - Wants trading to replace her salary within 2-3 years - Has $15K-$50K starting capital, willing to pay premium - Needs structured advancement: profitable part-timer to funded trader to full-timer - Target for FUTURES ONE MAXSTERMIND ($3,250) - Quote: "I don't want a side income. I want to replace my salary."
| Factor | Max Options Trading | tastytrade | Option Alpha | InTheMoney | Sky View Trading | Warrior Trading |
|---|---|---|---|---|---|---|
| YouTube Subs | 158K | 232K | 229K | 440K+ | 354K | 1.26M+ |
| Pricing | Free-$3,250 | Free (brokerage) | Free-$99/mo | Free | $99-$199/mo | $797-$3,997 |
| Style | Entertainment + education | Professional, data-driven | Systematic, automation | Relatable, anti-guru | Professional tutorials | Motivational, high-energy |
| Live Trading | Daily morning show | 8hrs/day live | Automated demo | Occasional | Portfolio transparency | Chat room |
| Core Strategy | ORB, options selling | Probabilities-based | Automated small trades | Fundamentals + options | Iron condors, verticals | Momentum day trading |
Max's competitive moat: No competitor combines daily live trading, entertainment-first education, and community at this scale. He owns the upper-left quadrant of "Entertainment + Community" on the competitive positioning map.
Biggest competitive threat: Not another educator. It is brokerage-native education (tastytrade, Schwab, Fidelity) commoditizing trading education to $0. Max's defense: personality, community, and live entertainment are things brokerages cannot replicate.
0DTE Education Gap: 0DTE options are the fastest-growing segment (41% YoY, now 24.1% of all US options volume). No competitor owns "0DTE education" as a category. Max's ORB strategy directly serves this audience. First-mover advantage.
Webinar Funnel for Mid-Ticket Offer: A $997-$1,997 "ORB Mastery Accelerator" fills the $0-to-$1,250 gap. One webinar to the existing 700K+ audience could generate $100K-$500K+. No paid ads needed for the first launch.
Email Capture System: 9,521 free Discord members and zero email list. An email capture system with a 5-email welcome sequence and weekly broadcast could generate $10K-$30K/month from nurture alone.
Blue-Collar Trader Identity: Max's "high school dropout, Army vet, self-made millionaire" story speaks to an underserved demographic that most trading educators (who position as Wall Street suits or tech professionals) ignore entirely.
Retargeting Paid Ads: 25M organic views/month and zero paid advertising. Even a modest retargeting budget ($500-$2,000/month) against warm audiences could scale webinar registrations significantly.
| Data Point | Value | Source |
|---|---|---|
| Total audience reach | 700K+ | YouTube + Instagram + Whop |
| Monthly views | 25M+ | Cross-platform |
| Free Whop members | 9,521 | Whop marketplace |
| Paid indicator users | 1,086 | Whop marketplace |
| Whop rating | 4.9/5 (566 reviews) | Whop marketplace |
| Trustpilot rating | 4.6/5 (192 reviews) | Trustpilot |
| Current monthly revenue | ~$30K | Starter Story |
| Options market size (2025) | $1.86B | Business Research Insights |
| Options market CAGR | 11% | Business Research Insights |
| Daily US options volume | 59M contracts | Cboe |
| 0DTE daily volume | 14M contracts | Cboe |
| 0DTE YoY growth | 41% | Cboe |
| Retail share of options volume | ~50% | Devexperts |
| Dimension | Rating | Notes |
|---|---|---|
| Casual | 5/5 | Most casual possible. "South Park of the trading space." |
| Humorous | 5/5 | Comedy-first approach. Laughing while learning. |
| Bold | 5/5 | No hedging. Direct claims. Confident. |
| Technical | 3/5 | Uses jargon naturally but explains it. |
| Peer-level | 3/5 | "I'm one of you." Not an authority figure. A buddy who figured it out. |
| Reading Level | 8th-9th grade | Accessible to everyone. |
Key Language: "Paychecks" (not "income"). "Win" (not "succeed"). "Family" and "everyday people." Short punchy sentences. Rhetorical questions. Military discipline references.
Banned Language: "Passive income." "Get rich quick." Overly academic. Anything that sounds like a Wall Street MBA.
| Type | Asset | Strength |
|---|---|---|
| Personal result | $35K to $1M in 2 years | Strong (widely repeated, Max's core story) |
| Community scale | 16,052 Whop members, 30K+ free members | Strong |
| Platform ratings | Trustpilot 4.6/5 (192 reviews), Whop 4.9/5 (566 reviews) | Strong |
| Social reach | 158K YouTube, 535K Instagram, 25M monthly views | Strong |
| Credibility markers | Army Paratrooper veteran, Wealth365 Summit speaker | Medium-Strong |
Proof gap: No independently verified P&L statements. Some negative reviews question transparency of trading results. This is the #1 objection to address in any high-ticket offer.
12 unique sources analyzed. 45+ verbatim customer quotes captured. 5 competitors profiled with full teardowns. 80%+ of findings directly supported by cited sources.
Sources: Trustpilot, Whop Marketplace, Cboe, Business Research Insights, Devexperts, Starter Story, TradeZella, PR Newswire, Wealth365, optionstrading.org, TheStreet, Wall Street Zen, Amazon Reviews, Quora.
Research confidence: HIGH (4.3/5.0)
I'm Lorenzo Sanchez. I run Alexo Digital, a marketing system optimization agency for info creators.
We identify your biggest revenue bottleneck, build the solution, and get paid based on results. We specialize in webinar funnels, VSL funnels, and paid ads for creators and educators with existing audiences.
Most agencies charge $10K-$25K upfront for generic templates. We build custom deliverables like this one for FREE before you spend a dollar. That's our "Prove-It-First Premium" model. You're looking at the proof right now.
You have 700K+ total audience reach, 25M+ views per month, a daily morning show that builds loyalty no competitor can match, and a 4.9/5 rating on Whop from 566 reviews. The audience and credibility are there. You just need the system to monetize it. This package is that system.
Based on your audience size, engagement, and market positioning
Three scenarios for ONE webinar launch (14-30 days)
| Metric | Conservative | Realistic | Optimistic |
|---|---|---|---|
| Registrations | 8,000 | 15,000 | 22,000 |
| Attendees (25-30%) | 2,000 | 4,500 | 6,600 |
| Sales (5-7%) | 135 | 383 | 674 |
| Net Revenue | $149K | $435K | $778K |
Book a 15-minute implementation call and we'll map out your launch timeline together.